WPP (WPP)

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Share Price:
399.00p
Market Cap:
£4,304.42m
Change Today:
2.20p
Sector:
Media

WPP earnings slump amid weak economic backdrop

By Frank Prenesti

Date: Thursday 07 Aug 2025

LONDON (ShareCast) - (Sharecast News) - Ad agency WPP reported a slump in half-year earnings as clients spent less and the use of artificial intelligence hit the bottom line.
Operating profit fell 48% to £221m on the back of a 7.8% decline in revenue to £6.6bn.

"It has been a challenging first half given pressures on client spending and a slower new business environment," said chief executive Mark Read.

"We have, however, made significant progress on the repositioning of WPP Media, simplifying its organisational model to increase effectiveness and reduce costs."

Shares in the company slumped last month after it slashed annual profit forecasts as it failed to win new clients amid a weakening economic outlook.

The company said it expected full-year organic revenue less pass-through costs - a main measure of its performance - to fall by 3-5% with a decline in operating margin of 50 to 175 basis points.

Reporting by Frank Prenesti for Sharecast.com

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

 

WPP Market Data

Currency UK Pounds
Price 399.00p
Change Today 2.20p
52 Week High 411.40p
52 Week Low 224.90p
Volume 7,861,364
Shares Issued 1,078.80m
Market Cap £4,304.42m

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